Dubai’s fast-paced lifestyle means residents want stylish comfort on the go, whether relaxing at home, preparing for business meetings, or planning a weekend at the beach.
A good lingerie and swimwear brand makes all the difference for daily confidence and leisure. With endless choices in local malls and online stores, finding the best brands can be overwhelming.
This listicle highlights Dubai’s top-most trusted lingerie and swimwear brands, blending luxury, comfort, and innovation. Explore each company’s specialty, reviews, strengths, and contact info to find your next favorite brand.
Victoria’s Secret UAE
Highly Rated: 4.5/5 Stars
Specialty: Luxurious lingerie and iconic sets.
Established decades ago, Victoria’s Secret operates multiple boutiques in Dubai Mall, Mall of the Emirates, and online. Their professional workforce delivers consistent quality and chic designs.
The brand is famous for its lace bras and glamorous lingerie, offering styles for every occasion. Victoria’s Secret is dedicated to combining contemporary fashion with lasting comfort, serving all major UAE cities and shopping malls.
They offer bras, panties, lingerie sets, sleepwear, sports bras, accessories, perfumes and body care.
- Large variety of styles and sizes
- Multiple flagship locations
- Renowned international reputation
- Active UAE-based website and social media
- Legal Name: Victoria’s Secret Alshaya Group LLC
- Phone: 02 612 0627
- Address: Dalma Mall – Ground Floor – Musaffah – ICAD I – Abu Dhabi
Nayomi
Highly Rated: 4.6/5 Stars
Specialty: Bridal and luxury everyday lingerie.
Founded in the region and now beloved for its unique collections, Nayomi combines Middle Eastern glamour with everyday comfort. With a professional customer care team, Nayomi serves UAE communities via major malls and a robust online platform. They focus on delicate, elegant designs and offer sizes tailored for inclusivity.
They offer bridal lingerie sets, nightwear, essentials, perfumes, and accessories.
- Elegant and feminine designs
- Trusted regional brand
- Active online & retail presence
- Excellent bridal collection
- Legal Name: Nayomi LLC
- Phone: 02 447 8057
- Address: Al Forsan Mall – Unit – No. G – 27 Al Qeethari St – Khalifa City – Sector 33 – Abu Dhabi
- Google Profile: Nayomi
- Instagram: @nayomilingerie
Misharen
Customer Favourite: 4.7/5 Stars
Specialty: Affordable, size-inclusive lingerie for modern women.
Misharen, a UAE-based brand, is celebrated for delivering stylish, comfortable, and affordable lingerie. The company’s experienced staff ensure excellent fit and quality. Misharen is committed to diversity in sizing and contemporary fashion, serving customers across the UAE via online sales.
Signature lace bras, everyday sets, bridal collections, and size-inclusive options.
- Excellent fit and affordability
- Wide range of sizes and styles
- Efficient online shopping
- Fast UAE-wide delivery
- Legal Name: Misharen FZ LLC
- Phone: +971-544335317
- Address: Misharen Trading LLC, Sharjah Media City, Sharjah, UAE
- Google Profile: Misharen
Lise Charmel
Luxury Rated: 4.5/5 Stars
Specialty: Exquisite luxury French lingerie.
Lise Charmel, available in select UAE boutiques, is renowned for refined craftsmanship and elegant styles. This premium French company supplies high-end lingerie to luxury shoppers in Dubai, emphasizing artisanal details and sophistication. Luxury bras, panties, elegant nightwear, lace and silk designs.
- Unique French luxury appeal
- Premium materials and finish
- Reputation for elegance
- Limited but exclusive UAE availability
- Legal Name: Lise Charmel
- Address: Online
La Senza
Trendy Pick: 4.6/5 Stars
Specialty: Budget-friendly, trendy lingerie.
La Senza is a popular choice across the UAE for affordable, fashionable lingerie. Founded in Canada, the brand has a strong presence in Dubai’s malls and offers a fun, spirited shopping experience backed by a skilled staff.
Affordable lingerie sets, bras, panties, nightwear, and seasonal collections.
- Value for money
- Trend-driven selections
- Frequent promotions
- Multiple UAE outlets
- Legal Name: La Senza FZ LLC
- Phone: 04 340 7004
- Address: Mall of the Emirates – Sheikh Zayed Rd – Al Barsha – Al Barsha 1 – Dubai
- Google Profile: La Senza
Second Summer
Sustainable Trendsetter: 4.8/5 Stars
Specialty: Eco-friendly swimwear and resort wear.
Second Summer, founded in the UAE and UK, creates sustainable fashion inspired by island living. With an experienced creative team, they offer chic, biodegradable swimwear, popular among free-spirited trendsetters in Dubai.
Eco-friendly bikinis, one-piece suits, mix-and-match capsules, linen suits and sarongs.
- Sustainable materials (biodegradable yarn)
- Fashion-forward collections
- Next-day UAE delivery
- Inspired, inclusive designs
- Legal Name: Second Summer
- Phone: Contact via website
- Address: Online, UAE
- Google Profile: Second Summer
- Instagram: @secondsummerlabel
Léa the Label
Sustainable Chic: 4.7/5 Stars
Specialty: Eco, friendly swimwear, premium Italian fabrics.
Founded by Lebanese designer Léa Daaboul, this brand offers luxurious, UV, protected swimwear for Dubai’s sun, lovers. Léa the Label’s small but skilled team crafts unique, eco, friendly silhouettes that mix comfort and style. Pieces are built to last, in exclusive colorways.
Premium bikinis, swimsuits, UV, resistant/eco, friendly fabrics, mix, and, match capsules.
- Designer-led creation
- Limited edition fashion pieces
- Eco, focus and sun protection
- Loved for durability and beauty
- Legal Name: Léa the Label
- Address: Online, Dubai, UAE
Conclusion
Finding the perfect lingerie or swimwear brand in the UAE is easier than ever, with world, class options for every style and budget. From luxury boutiques to innovative online stores, Dubai’s top brands combine comfort, quality, and cutting-edge fashion.
Now you can confidently shop for your next favorite piece, knowing you’re choosing among the best in the business. Enjoy your shopping experience and celebrate your style in the vibrant heart of the UAE



